“I believe in fair business”:
The trajectory of a post-feminist drug dealer in mass culture
DOI:
https://doi.org/10.18764/2176-5111v19n34.2024.20Keywords:
Drug trafficking, Liberal feminism, Pop feminism, Postfeminist, TV seriesAbstract
This paper will analyze three cultural products – a book and two TV series – which deal with the rise of the character Teresa Mendoza to drug boss. The idea is to examine how mass culture incorporates elements of feminism, creating “empowered”, talented, and ruthless female characters against the backdrop of a very masculine environment – drug trafficking – but doing so using aesthetic and narrative elements that make up so-called pop feminism and ideological elements of postfeminism and liberal feminism.
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